Our Journal

For the latest Stitch & Story news, product launches, features, events, knitting, crochet and more.

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9 Must-Have Fall Makes for Beginners knitting and crochet kits

9 Must-Have Fall Makes for Beginners

Crochet  |  2 min read time

Step into pumpkin spice season and discover your first craft project.

The perfect gifts for crafters: Collaboration knitting and crochet kits

Perfect Gifts for Crafters: Collaboration Kits

Crochet  |  3 min read time

Discover the best deals from our Black Friday sale, featuring your favorite characters.

Perfect gifts for crafters and yarns for their stash

Perfect Gifts for Crafters: Yarns for their Stash

Crochet  |  2 min read time

The Perfect Gifts for Crafters: Knitting and Crochet Kits

The Perfect Gifts for Crafters: Knitting and Crochet Kits

Crochet  |  2 min read time

We bring you 10 must-have kits from our Black Friday sale.

The wonders of cross stitch by Jamie Chalmers Mr X Stitch

The Wonders of Cross Stitch by Mr X Stitch

Cross Stitch  |  3 min read time

The Kingpin of Contemporary Embroidery talks about his love of cross stitch, and shares his top tips for needlepoint ...

Design, inspiration, and what comes next, with Toni Lipsey

Design, inspiration, and what comes next, with Toni Lipsey

Crochet  |  3 min read time

Toni Lipsey, the creator and crocheter behind TL Yarn Crafts, shares her crafting journey, inclusivity in the craft w...

Crafting the Collection: Find Your Club cross stitch kits

Crafting the Collection: Find Your Club

Cross Stitch  |  1 min read time

Meet our graphic designer extraordinaire, Gemma, and learn more about the creation of our own cross stitch collection.

Mental Health and Crafting with Calm Homemade

Mental Health and Crafting with Calm Homemade

Crochet  |  3 min read time

Abby Davies shares the story of her mental health journey, and how crafting has helped along the way.

The Dream Crochet with Ashlee Elle

The Dream Crochet with Ashlee Elle

Crochet  |  2 min read time

Ashlee Elle shares the story behind The Dream Crochet, and where her inspiration comes from.

Stitch & Story cross stitch kits

Stitch & Story's Next Adventure: Cross stitch

Cross Stitch  |  2 min read time

Find out more about our cross stitch collections, and why we’re sew excited for the arrival of this new craft! 

My Crochet Journey by Brianna Sipp

My Crochet Journey by Brianna Sipp

Crochet  |  2 min read time

Brianna shares the story of where her love of crochet came from, and what the future of crafting might hold!

Creating the Lore Collection with Helda Panagary

Creating the Lore Collection with Helda Panagary

Inspiration  |  2 min read time

The story behind the stitches: Helda Panagary shares the inspiration behind her crochet patterns.

Creating the Lore Collection with Sarah Hatton

Creating the Lore Collection with Sarah Hatton

Inspiration  |  2 min read time

The story behind the stitches: Knitwear designer Sarah Hatton shares the inspiration behind her patterns.

Make A Hat Day knitting and crochet kits

Make A Hat Day

Crochet  |  1 min read time

You can never have too many hats! Celebrate Make A Hat Day by crafting yourself (and your friends) some woolly headwear.